Client:
PJ Malabanan ServicesIndustry:
Plumbing & Septic SiphoningDate:
September 02, 2019Category:
Website Development, Search Engine Optimization, Data AnalyticsLocation:
Tondo, Metro ManilaProject Details
PJ Malabanan Services needed an online hub that could turn phone‑based requests into structured, trackable appointments. We crafted a mobile‑first website with instant inquiry forms, an automated booking calendar, and on‑page SEO targeting high‑intent searches such as “Malabanan siphoning Ortigas” and “plumber near me.”
With built‑in analytics, every click now translates to measurable data—revealing top‑performing service pages, geolocations of inquiries, and peak booking hours. The result is a streamlined workflow that lets the owner focus on on‑site jobs while the site captures and organizes new leads day and night.
PJ Malabanan Services wanted a partner who understands local SEO nuances and can translate hands‑on field work into a seamless digital process. Our track record of merging responsive design with lead funnels — plus transparent data reporting — matched their goal of expanding market reach without adding admin overhead.
Mapped target service areas, competitor rankings, and high‑value keywords to define site structure.
Designed a frictionless path from landing page to inquiry form, ensuring mobile users reach booking in <3 taps.
Implemented schema for local services, optimized page speed, and installed event tracking for every CTA.
Deployed site, reviewed analytics after 30 days, and rolled out micro‑optimizations to improve conversion rate.
