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Colourette Cosmetics

Information

  • Client:

    Colourette Cosmetics
  • Industry:

    Beauty & Cosmetics / E-commerce
  • Date:

    April 09, 2018
  • Category:

    Website and Server Troublehooting
  • Location:

    Makati City

Project Details

Fixing Friction, Elevating Beauty Online

Colourette Cosmetics, one of the Philippines' leading local beauty brands, needed fast and effective solutions to improve their e-commerce website's performance. Customers were experiencing UI inconsistencies and functionality issues that affected shopping and checkout flow.

We were brought in to audit the user interface, identify technical flaws, and provide immediate fixes — ensuring a cleaner layout, more intuitive navigation, and better overall performance. These enhancements helped reduce cart abandonment, improved mobile responsiveness, and restored a smooth shopping experience aligned with Colourette’s bold, confident brand.

Why They Chose Online Presence PH:

  • Colourette needed a responsive team who could quickly troubleshoot, enhance, and optimize their existing system — without disrupting ongoing sales. Our hands-on experience with e-commerce platforms and attention to front-end functionality made us the right fit to resolve pain points with speed and precision.

How we Worked

“We didn’t just fix what was broken — we polished the experience to reflect the brand’s vibrant energy and strong digital identity.”

  • 01Website Audit

    Reviewed UI layout, feature behavior, and shopping flow to locate broken, confusing, or slow elements.

  • 02UI Refinement

    Fixed layout inconsistencies, mobile responsiveness, and visual hierarchy for a smoother, stylish experience.

  • 03Functionality Fixes

    Resolved broken links, cart issues, and checkout bugs to improve reliability.

  • 04Testing & Quality Check

    Ran multiple device and browser checks to ensure performance under real-world usage.